The guy who built an empire on addictive dopamine-driven feeds and infinite scroll mechanics doesn't even use his own products. There's Zuck casually strolling through a room full of people strapped into VR headsets like he's Neo walking through the Matrix, except everyone else is stuck in his simulation while he's out here breathing real air.
It's the ultimate tech irony: create something so immersive that people can't look away, then personally avoid it like you know something they don't. Spoiler alert: he does. Same energy as tobacco executives who don't smoke or fast food CEOs with personal chefs. Build the metaverse, live in reality. Classic move.
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