The Eternal Pre-Order Hype Cycle

The Eternal Pre-Order Hype Cycle
gaming-memes, preorder-memes, game-development-memes, hype-cycle-memes, marketing-memes | ProgrammerHumor.io

The gaming industry's classic bait-and-switch cycle perfectly captured in Winnie the Pooh form. First, we get hyped by the slick marketing guy in a suit promising revolutionary features. Then we're seduced by the passionate developer swearing "it's different this time." Finally, we throw our money at the exec who's laughing all the way to the bank while shipping a buggy mess. Yet here we are, credit cards ready for the next pre-order. It's like we're running the same broken unit test expecting different results.

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