The Monkey Brain Discount Algorithm

The Monkey Brain Discount Algorithm
steam-memes, gaming-memes, sales-memes, discounts-memes, psychology-memes | ProgrammerHumor.io

Developers and Steam sales - a tale as old as time. Your brain stays completely offline when seeing a $29.99 price tag, but throw in that "-50%" label and suddenly your dopamine receptors light up like a Christmas tree. The game still costs exactly $29.99, but now your primitive developer brain is convinced it's an incredible deal. And Lord Gaben watches from above, knowing you'll buy 17 games you'll never install.

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