Why Digitalization Projects Always Fail

Product managers and their infamous user stories have claimed another victim! The comic brilliantly skewers that annoying habit of PMs framing everything as "As a [user], I want to [action] so that [benefit]" format. It's like they can't communicate without this rigid template—even in their personal lives! The poor developer's face in the third panel says it all: pure confusion followed by immediate surrender in the fourth panel. Next sprint planning, just reply with: "As a developer, I want you to speak normal human English so that I don't throw my mechanical keyboard across the room."

Junior dev's daily struggle: facing three principal engineers in standup while trying to explain why your "quick fix" broke production. The mental gymnastics of convincing yourself you're the "extraordinary genius" while they pick apart your code that clearly violates every best practice known to mankind. Yet somehow, in your head, it's not even close—you're revolutionizing software development one undefined variable at a time.

The perfect storm of tech startup dysfunction! Two muscular figures shake hands, representing the unholy alliance between "Engineers who can't code" and "Marketers who can't market" - creating the ultimate "Vibe Startup." It's like building a rocket ship where nobody knows aerospace engineering but everyone's really enthusiastic about space. These companies somehow raise millions on buzzwords and good energy alone. The codebase is just Stack Overflow snippets held together with hopes and prayers, while the marketing strategy consists entirely of posting motivational quotes on LinkedIn. But hey, the office has kombucha on tap and a ping-pong table, so obviously they're the next unicorn!

When a dev tweets "the energy i bring to the team" and it's just someone commenting "i'm merging it. fuck the tests" - that's peak chaotic developer energy right there! 🔥 And then that reply about test cases being "a sign of weakness"? Pure madness! This is that 3 AM deploy energy when you're running on nothing but energy drinks and blind confidence. Ship it and pray nothing breaks! Who needs sleep when you have the adrenaline rush of potentially breaking production?

The eternal battle between Agile and Waterfall methodologies played out through a Friends scene. Two project managers trying to one-up each other — she's spelling out "SCRUM" letter by letter while he's just waiting for his punchline: "WATERFALL WITH POKER." That smug smile at the end is every old-school PM who's seen methodologies come and go but still uses their trusty Gantt chart in secret. It's the software development equivalent of "I was doing this before it was cool" but with twice the meetings.

When faced with actual work, the programmer's brain immediately activates its highest priority function: procrastination.exe . Nothing says "I'm being productive" quite like spending four hours restructuring code that already works while your actual tasks multiply in the background. The refactoring rabbit hole—where deadlines go to die and meetings get mysteriously "forgotten." The beautiful irony is that we genuinely convince ourselves it's necessary work. "I can't possibly fix those bugs until I've rewritten this entire class using the latest design pattern I read about 20 minutes ago!"