Utm-parameters Memes

You know that friend who sends you a YouTube link that's basically a novel? Yeah, those URLs with ?utm_source=facebook&utm_medium=social&utm_campaign=spring2024&fbclid=IwAR2x... going on for three miles. Every single one of those parameters is tracking where you came from, what you clicked, and probably what you had for breakfast. The privacy-conscious dev in you wants to strip all that surveillance garbage before you click, but then you realize you'd need to explain UTM parameters to your non-tech friends and suddenly you're the paranoid guy at the party. Just smile, nod, and mentally note that Facebook now knows you two are connected. Again. Pro tip: Everything after the ? is usually tracking. You're welcome.